Be Studios

Be Studios

Intercontinental Design Firm

The Left Side Of The Stairs

Idea

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As a small educational campaign, I imagined a design piece: small prints (adhesive PVC plastic) of shoes (footsteps), and attached on the steps teaches the way the pedestrian should behave up the stair.

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Problem: it's often, when you're on hurry and need to use a stair or escalator and BAM! To people are next to each other and won't let you walk up the stairs. Or, you're climbing one and you have to dodge each person until you reach the end. Well, it's known -by some people- that as a pedestrian you should use your right side, leaving the left one free to use by other pedestrians. And this implicit rule includes stairs and escalators.

As a small educational campaign, I imagined a design piece: small prints (adhesive PVC plastic) of shoes (footsteps), and attached on the steps it teaches the way the pedestrian should behave up the stair.

escalator
escalator escalator escalator